We’re all on drugs: This explains everything!

The AP today released the second segment of its 3-part series about drugs in our water supply. We’re all on dope, it seems — even the fish, and wait ’til you hear what it’s doing to them.

rx.jpgYesterday’s AP story tells us that municipal systems serving over 40 million Americans report finding traces of pharmaceuticals in the drinking water. Drugs detected range from OTC pain killers and decongestants to prescription meds of all sorts. No one can say how these substances affect public heath, but if the fish are any indication…

Some of the fish exposed to the drug-laden water have lower fish_fishgonad1.jpgsperm counts, and their gonads are shrinking. That’s right, shrinking! So now the story morphs from “just another toxic scare” to a horror that strikes at the very heart of one’s reproductive being — if you know what I mean. And yes, those are fish gonads.

Enough with the jokes. As PR professionals, this story raises questions in two areas: our communication transparency and our communication competence. We must examine both. Continue reading

If you think I’m losing faith in Web 2.0, here’s why…

images.jpgYesterday I received a link to Michael Stelzner’s blog and this post celebrating the “top 10 marketing blogs.” I don’t know Michael and had never visited his site, “Writing White Papers.” The site promotes Michael’s consulting business and his book, which puts him in a sizable club here in the blogosphere.

Clearly, the site is working for Michael, as his blog ranks among the top 10,000 on Technorati and has an authority number of 505 — nearly 10 times what my blog earns. Michael understands how to play the links game.

But Michael, I have to call you out on a very critical issue: Censorship.

Yesterday, I was one of two commenters (the other being Jenn Mattern), who questioned the selection process used for your “Top Ten Marketing Blogs 2007/2008.” I’ll admit to being more critical than Jenn, but I was tactful, as was she. (I don’t know Jenn nor do I read her blog, though I suspect I will now!)

Your readers will never know about our concerns, Michael, since Jenn’s comment and mine have been removed from the site.

So much for “the conversation,” eh?

It’s your blog, Michael. You may post whatever you like and disapprove any comments you don’t like. But when you take down comments, shouldn’t you tell your readers why? (I’ve only done it once and felt compelled to write an entire post about it!)

Jenn and I simply asked you for some detail, since your selection criteria goes directly to the credibility of your list. Do the bloggers honored in this selection know that it took only TWO nominations to make the finals? Do they know anything about the rigor of your review process? If the list represents your top-ten favorites, then just tell us that. Bloggers do this all the time to build traffic and links.

Michael, every blog in your “ten ten” is a pretty dang good one. But your policy for handling comments, apart from those that gush with praise, well, it’s more than a little suspect.

This morning I left this comment. I’ll be interested to see how long it lasts. (Update at 10:45 a.m., 11/7 — the comment below has already been removed! But this one from Markus Pirchner remains — for now! I’ve made a copy just in case it disappears, too!)

Micheal,

I see the comments questioning the selection criteria have disappeared. So, what’s up with that?

Yeah. What’s up with that?

(Update No. 2, 10:55 a.m., 11/7) — To my students: Isn’t this a great case for those researching ethical behaviors in the online world? To help you with the research, also reference this fine post by Amy Gahran. Markus includes this link in his comment over at Stelzer’s blog, but it’s very unlikely it’ll be there for long. Criticism — or conversation for that matter — isn’t welcome at Mike’s place!)

Social media can bite you — Just ask Steve Rubel

rubel1.jpgSteve Rubel, top PR blogger and Edelman SVP, proved last week he’s human. I prove the same thing 3-4 times a day, but I don’t have a Top-200 Technorati ranking to worry about.

When I screw up, no one cares. When Steve screws up, the whole PR blogosphere has a front-row seat. Steve, it may seem like I’m piling on here, but I’m just doing the professor thing and showing my readers (many of ‘em students) how social media can bite you in the ass — even when you’re on top of your game.

Steve’s trouble grew from a message posted to Twitter, the social network that “takes instant messaging to an extreme.” In a hasty post, Steve said: “PC Mag is another. I have a free sub but it goes in the trash,”

Jim Louderback, PC‘s editor in chief, took offense and fired back with this guest editorial on the Strumpette blog. Here’s an excerpt to give you the flavor: Continue reading

Federal commission calls for higher education to create transparent public database

Reports by federal bureaucracies seldom catch my attention. But this one from U.S. Department of Education’s Commission on the Future of Higher Education is worth a look. If you squint, you’ll see a public relations lesson hidden in its pages.

bear.jpgI learned of the report from an editorial that originated with the San Jose Mercury News. That editorial, like the report itself, calls on leaders of higher education to place key parts of their databases into one central website. That site would be accessible to all who seek information about the performance of U.S. colleges and universities. Continue reading